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ORTHOPRENEUR Articles By Publication Date

Articles published in March, 2011

Views on the News

by ORTHOPRENEUR | Mar 2011

In this feature, we highlight recent news or trends that might significantly impact your future as orthopaedic surgeons. You are invited to share your thoughts with other readers by using the comment field below. In a February 9 article, "Medical Treatment, Out of Reach," Andrew Pollack of&nbs ... Read more »

SIGN Trip Report: Nepal, January 2011

by Dr. Carla Smith | Mar 2011

As I boarded the Thai Airways Flight from LAX to Bangkok on my ninth trip to Nepal, the eighth trip for the Surgical Implant Generation Network (SIGN), I realized that I was living my dream. The anxiety and unknown that was so exhilarating on that first trip had been replaced with a relative complac ... Read more »

The Monogamous Doctor/Patient Relationship: Leaving Out the Middle Man

by Judy Gaman | Mar 2011

Many physicians who are in private practice don’t refer to themselves as entrepreneurs, but those who see themselves as running a business are often the most successful. However, no other industry in America operates under as many rules and regulations as the healthcare industry. There is no other ... Read more »

Rebalancing to Optimize Wealth Preservation

by Mark Germain, CFP® MBA | Mar 2011

What is rebalancing and why do it? Rebalancing is not about timing the market and changing your portfolio every time the new and hottest investment topic comes up at a cocktail party or in the operating room. Simply stated, rebalancing is the process of realigning the proportions of assets in a por ... Read more »

Is the Physician Preference Financial Model Dysfunctional in an Era of Limited Revenues?

by Michael J. Sweeney, M.D. | Mar 2011

The market for physician preference items remains a major cost and profitability hurdle for many hospitals and other payers. These products include prosthetic joints, trauma fixation hardware, spinal implants and other devices, which are typically selected specifically by the implanting or attending ... Read more »

Roadmap to Success...Does Your Design Need a Second Opinion?

by Ottie Pendleton | Mar 2011

When and how to get constructive feedback throughout the development process Many of the most significant medical device innovations come from physician inventors. You are on the front lines, utilizing medical devices on a daily basis. You are acutely aware of the pain and frustrations associated w ... Read more »

A New Patent Office Proposal: Efficiency for a Price

by Perry E. Van Over, Esq. | Mar 2011

The Patent Office continues to think of new ways to confront the problems of prolonged periods of patent pendency that frustrate patent applicants who now routinely wait one or more years before their non-provisional patent application is first examined on the merits. The latest of these initiatives ... Read more »

An Interview With Howard Luks, M.D. and FairCareMD: Fair Prices and Fees for Healthcare

by ORTHOPRENEUR | Mar 2011

Founded in 2009, FairCareMD is an open, web-based marketplace in which healthcare providers can offer services at reasonable prices to people paying for care out of their own pockets. Howard Luks is a practicing orthopaedic surgeon and Chief Medical Officer of the company. We asked him to enli ... Read more »

Opportunities for Revenue Diversification: Durable Medical Equipment and Orthopaedic Bracing

by Robert H. Haralson III, M.D., MBA; Joe Fox | Mar 2011

In these days of decreasing revenue from the traditional practice of orthopaedic surgery, orthopaedists seek to supplement their standard reimbursements from office visits and surgery with other sources of revenue. One of these sources is designated health services (DHS). DHS includes any radiologi ... Read more »

More Uncertainty and Questions

by Victor Moldovan | Mar 2011

The last few months have generated much news about The Patient Protection and Affordable Care Act (PPACA). Two different U.S. District Courts (USDCs) have held that all or part of the PPACA is unconstitutional. However, at least two other USDCs have held that the PPACA is constitutional an ... Read more »

When Being Friends with Your Sales Rep is Dangerous…For Your Sales Rep

by Teresa Ford | Mar 2011

You are likely all aware that in October and December of last year, Wright Medical and Exactech entered into 12-month Deferred Prosecution Agreements with the Department of Justice and five-year Corporate Integrity Agreements with the Department of Health and Human Services. What you may not know is ... Read more »