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Articles written by Bill Champion

What’s Your Plan? Pending Healthcare Challenges Provide Options and Opportunities

by Bill Champion | Sep 2011

Looking at today’s concerns over healthcare reform and our current economic state, it appears that some emotions and questions regarding managed care have come full circle since its introduction in the 1990s. Although the issues and questions differ, it’s certain that change within the field is ... Read more »

Four Tactics to Embrace the Shift in Patient Communication

by Bill Champion | Jul 2011

The field of orthopaedics is ever-evolving. Marketing strategies to promote your practice are evolving, as well. The last five years have brought a fundamental shift in the way that consumers communicate. Ultimately, this shift has affected how patients make decisions about healthcare. Gone are the ... Read more »